Kuwait National Petroleum Corporation
Project Name: Golden Jubilee Celebration
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The Kuwait National Petroleum Corporation's 50th Anniversary was marked with an integrated campaign by BPG Kuwait, seamlessly implemented across TV, print and outdoor media. In addition to creating specialized branding for the occasion, we produced a prestigious invitation package for the VIP event.
Fantasy Work
Project Name: Eid Al Adha Campaign
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Eid-AlAdha is a time of tradition, when children dress up in their finest. Fantasy World’s playful Eid campaign shoed their toys doing the same, getting ready for the year’s biggest gift-giving occasion.
Office Depot
Project Name: Launch Campaign
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As one of the world's largest office supplies and stationery retailers, Office Depot's entry into the region was sure to transform the market. Our innovative launch campaign used print, outdoor and ambient media playfully, with larger-than- life everyday objects taking over their medium. The integrated campaign brought the brand to life in a creative, engaging manner, across a wide spectrum of media.
H&M
Project Name: H&M launch
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The challenges involved in launching H&M in the Middle East were enormous, but we rose up to the task. Collaborating closely with Alshaya, the region's leading retailer, and H&M, one of the largest fashion brands in the world, we oversaw the media planning, production, public relations and localization for one of the largest brand launches in the region. Maintaining H&M brand identity, while making it relevant to the local market, we coordinated the highly successful launch of stores in Kuwait, UAE, Egypt, Saudi Arabia, Bahrain, Qatar and Oman.
Al Forda Market
Project Name: Launch Campaign
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Kuwait's new state of the art fruit and
vegetable market was looking to make a splash when it launched. Our fresh, fun- filled ads created a whimsical landscape from their produce, communicating that Al Forda was a haven for fresh fruit and produce.
Ahli Bank of Kuwait (ABK)
Project Name: GULF CUP TV Commercial
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To promote Ahli Bank's sponsorship of the Gulf Cup football tournament, we created a TV spot that used a well known sports commentator giving a play-by-play account of the action in an ABK branch.
Ahli Bank of Kuwait (ABK)
Project Name: Banking Services TV Commercial
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How could Ahli Bank of Kuwait demonstrate both its breadth of services and renewed focus and energy? BPG Kuwait seamlessly interwove ABK's myriad of corporate and retail banking services into a quick- paced, upbeat TV commercial that infused a sense of energy and movement into the brand's offerings.
Ahli Bank of Kuwait (ABK)
Project Name: 40-Years Anniversary TV Commercial
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Ahli Bank of Kuwait marked its 40th year with an integrated communication strategy that highlighted its constant
focus on the customer. The showpiece of the campaign was the TV commercial produced by BPG Kuwait that focused on the theme of inspiration - its role in our lives and its importance to progress - reinforcing the message that ABK's products and services were inspired by the desires of its customers.
